Yggdrasil expands Dutch market presence via Circus partnership
Yggdrasil has been present in the Dutch market since 2021 and aims to strengthen its foothold in this regulated landscape through this partnership.
Supplier Yggdrasil has expanded its position within the Dutch market by initiating a content launch with Circus.nl.
The collaboration extends access to Yggdrasil’s content library, encompassing core games and selections from the YG Masters series to Dutch players.
This strategic alliance introduces several titles, including Excalibur VS GigaBlox, Rock Star Santa MultiMax and Legend of Dragon Wins DoubleMax, featuring Yggdrasil’s Game Engagement Mechanics (GEMs).
Through its YG Masters initiative, Yggdrasil offers a slots collection exceeding 134 titles, developed by studios utilising the GATI technology for content creation and deployment.
Circus.nl, a casino operator in the Netherlands with an established online and land-based presence, seeks to augment its online casino offerings with Yggdrasil’s gaming portfolio.
James Curwen, Yggdrasil CEO, said: “Our content has already proven popular with local players in the Dutch market and we are excited to further bolster our stronghold in the country together with Circus. The Netherlands is a key focus for us and through this partnership, we will be able to reach an even wider audience.”
Denis Wittebrood, Casino Operations Manager at Circus, added: “Yggdrasil is a supplier that needs no introduction, offering a strong portfolio that has been curated for a decade. The diverse titles available provide our customers with a fantastic choice of entertainment with strong mechanics and fun themes and our online casino offering has been considerably strengthened by this collaboration.”
This partnership aligns with Yggdrasil’s broader strategy of market expansion. The company recently ventured into the Swiss market by partnering with Casino Lugano’s online brand, Swiss4Win, introducing various slot games to players in Switzerland.
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