RubyPlay, a B2B iGaming development studio, has forged a new partnership with BetWarrior to extend its reach into the Argentinian market.
As part of the deal, RubyPlay's game titles – including the Immortal Ways series as well as the latest release, Mad Hit Supernova – will be integrated into BetWarrior's platform.
The initial launch will commence in Buenos Aires city, with plans for expansion into other major provinces such as Mendoza in the near future.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, commented: “RubyPlay's strategic collaboration with BetWarrior welcomes a new era of growth for us and follows numerous recent deals in Latin America bolstering our presence in the region.
“Entering Argentina through BetWarrior will propel us forward with innovative iGaming experiences tailored for Latin American players.”
Santiago Gándara, Marketing Director at BetWarrior, added: “RubyPlay’s portfolio is an exciting addition to our growing online offering and we are thrilled to be working alongside them to mutually expand across the region.
“Teaming up with RubyPlay exemplifies our unwavering dedication to fortify our presence in Latin America, hosting more regionalised content on our platform to appeal to a growing number of players and continue to push the boundaries of offering unrivalled iGaming entertainment across Argentina.”
This latest collaboration comes off the back of a series of ventures into Latin America for RubyPlay and marks the company’s continued efforts in the region.
Recently, for example, RubyPlay struck up a similar partnership with Sportingtech to integrate its library of slot games onto Sportingtech's iGaming platform.