EveryMatrix content goes live in Michigan and New Jersey via Golden Nugget Online Gaming

EveryMatrix and Golden Nugget Online Gaming have partnered to bring content from the provider’s in-house game development studio, Armadillo Studios, to players in New Jersey and Michigan.  

The Armadillo Studios titles have been integrated via EveryMatrix’s iGaming aggregation solution, SlotMatrix, which provides a wide range of slots to third-party vendors around the world. Currently, EveryMatrix holds licences in six North American territories, including Ontario, Connecticut and West Virginia, while also providing services across Europe and LatAm.  

In February the provider gained regulatory approval in Pennsylvania, while also launching a market accreditation series in Peru in late March. Beyond this, EveryMatrix also opened its new Bucharest HQ in March, which can hold over 400 of the provider’s 1,000+ staff. 

We spoke to CEO Ebbe Groes at the company’s Bucharest office in the May/June issue of Gambling Insider magazine.  

On its Golden Nugget Online Gaming partnership, EveryMatrix Americas President Erik Nyman said: “We’re delighted to work with such an established brand as Golden Nugget Online Gaming. We look forward to our continued work together in the future as we provide premier content alongside our leading aggregation services.” 

This is far from the only recent collaboration between a provider and operator to bring games to New Jersey and Michigan. In April 1×2 Network partnered with BetRivers to bring its portfolio to the Great Lake State, with Hacksaw Gaming and Supremeland Gaming also receiving supplier licences in the state in March and May respectively. 

Meanwhile, in New Jersey, AGC Interactive and Caesars Digital launched Rakin’ Bacon Odyssey in February, with the launch attended by online personality Lady Luck HQ.

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Beth Turner

Gambling Writer

Beth Turner is a journalist and Senior Staff Writer at Players Publishing, where she contributes news and feature content to leading B2B gaming titles, including Gambling Insider, Gaming America, Sports Betting Focus and Trafficology. Based in the London area, she has been part of the editorial team since October 2023, progressing to Senior Staff Writer in February 2025.

In her role, Beth covers key developments within the global gambling and iGaming landscape, producing insightful reporting on regulatory shifts, operator strategy, sponsorship trends and emerging market activity.

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