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SIS partners with Novibet to expand esports betting offering

The partnership will enable Novibet customers to access over 200,000 annual eSoccer and eBasketball games from SIS's H2H Global Gaming League.

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Key points:

- SIS has partnered with Novibet to bring its esports betting products to customers in Latin America and Europe

- Over 200,000 annual eSoccer and eBasketball games will be available, designed specifically for sportsbooks

Sports Information Services (SIS) has announced a new partnership with Novibet to integrate esports betting onto its platform.

This collaboration will provide Novibet customers across Latin America and Europe access to SIS’s H2H Global Gaming League, which features over 200,000 annual eSoccer and eBasketball events.

Good to know: The H2H Global Gaming League holds the Esports Integrity Commission’s (ESIC) Gold Standard accreditation, with every match being overseen by trained referees to ensure compliance with regulatory standards

Commenting on the new deal, Oscar Murueta Gonzalez, Commercial Executive of LatAm at SIS, stated: “We’re excited to partner with Novibet to bring our esports product to their customers across key regulated markets.

"This collaboration underscores our commitment to innovation and enhancing the sports betting experience globally, delivering content that drives value and engagement for operators and players alike.”

Giannis Paraschos, Head of Sportsbook Product at Novibet, added: “Partnering with SIS enables us to enhance our sportsbook offering with a dynamic and high-performing esports product suite.

“SIS’s esports content perfectly aligns with our mission to deliver tailored, high-quality betting experiences. We are confident that this partnership will resonate strongly with our customers and enhance their experience across our key markets.”

The agreement follows SIS’s recent expansion into the US, where its H2H Global Gaming League is now approved in 12 states – including New Jersey, Ohio and Arizona.

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