Key points:
- The World Snooker Tour has named Midnite as its official betting and casino partner
- This will apply to the Halo World Championship running from 19 April to 5 May
The World Snooker Tour (WST) has selected Midnite as its official UK betting and casino partner for the upcoming Halo World Championship.
Midnite branding will be present throughout the event and the operator is also planning a ticket giveaway for the final session as part of a new promotion.
Nick Wright, Midnite Co-Founder, said: “We are dedicated to bringing fans closer to the game they love. It doesn’t get any more intimate than the fan experience at the Crucible for the World Snooker Championship, where the sport's most unforgettable moments are created.
“Our partnership will be more than just a logo in the background. We are looking forward to unveiling a series of fan-first activities throughout the tournament and making sure Midnite is in the middle of more magical memories.”
Peter Wright, WST CCO, said: “We are thrilled to join forces with Midnite for the first time on our biggest tournament.
“They are an ambitious brand, committed to the user experience and to bringing fans together to enhance interaction using technology which pushes boundaries.
“Most importantly, they place the highest priority on having fun in a responsible way on their platforms.”
Good to know: Midnite is licensed and regulated by the Great Britain Gambling Commission and has been since at least 2015
Wright continued: “They are excited to join our journey as a sport because, through the World Championship, we can offer massive exposure for Midnite’s brand on a global scale.
“We look forward to working with their team across the 17 days.
“There have been so many great moments at the Crucible, my own favourite is the last frame of the 2023 final when Luca Brecel won the title as it was incredible to see such a flamboyant young player bring the crowd to its feet with his style of snooker.”
