OlyBet named official regional betting partner of Mountain Bike World Series in France

OlyBet will be involved during the Mountain Bike World Series tournaments while they are held in France.

OlyBet named official regional betting partner of Mountain Bike World Series in France

Key points:

– OlyBet has partnered with Warner Bros. Discovery (WBD) Sports and the Whoop UCI Mountain Bike World Series

– This will set them as the official regional betting partner of the Mountain Bike World Series in France

– Branding will be visible on the tracks and online

OlyBet has been named as the official regional betting partner of the Mountain Bike World Series (MTB) through a partnership with Warner Bros. Discovery (WBD) Sports and the Whoop UCI.

The operator will support all three stops of the tour in France, including the Gravity double-header in Loudenville-Peyragudes this weekend.

The two other races will be held in August in Haute-Savoie.

Corey Plummer, OlyBet CEO & Chairman, said: “OlyBet is known for sponsoring engaging sports entertainment, iconic events, and legendary artists. We are excited to partner with Whoop UCI Mountain Bike Series to highlight the tremendous athletes and competitors in this sport and its sporting lifestyle.

“Passion for sports brings people together and we are looking forward to supporting that belief.”

Good to know: The 2025 Whoop UCI MTB series started in April in Brazil, before moving to Italy, Poland, Czechia and finally France

Chris Ball, Vice President of Cycling Events at WBD Sports, said: “OlyBet is the market leading sports gaming brand in the Baltics.

“Their partnership with the Whoop UCI Mountain Bike World Series puts mountain biking on par with mainstream sports and marks what we hope will be the beginning of a long and fruitful collaboration.

“Their investment is a clear signal that this sport resonates beyond its traditional audience and continues to attract a broader, more diverse, public”.

Topics
OnlineLand-BasedSports BettingIndustryPartnerships
Stay updated with GI
Follow Gambling Insider for independent news, analysis and industry expertise.
Megan Elswyth
Business Journalist

Megan Elswyth is a business journalist and Staff Writer at Gambling Insider, where she has been reporting since February 2023. She specialises in researching complex commercial topics, analysing industry trends and interviewing senior executives to deliver insightful journalism for a professional B2B audience.

Megan’s coverage spans financial reporting, regulatory developments, SEC filings and key business developments shaping the global gambling and iGaming landscape. Her work combines rigorous analysis with clear storytelling, helping readers understand the financial, strategic and operational dynamics driving the industry forward.

Visit Profile

Gambling Insider delivers the latest industry news, in-depth features, and operator reviews that you can trust. Our team combines rigorous editorial standards with decades of specialized expertise to ensure accuracy and fairness. We are committed to delivering clear, impartial, and dependable coverage across the global gambling sector.

More News