Playzia signs UK deal with Midnite to offer Love Island games
New partnership brings branded content to UK bettors this summer.
Key points:
– Playzia has signed a content agreement with Midnite, expanding access to its full games portfolio
– The deal includes a range of Love Island-themed titles tied to the 2025 TV season
Playzia has entered a content partnership with Midnite, enabling the distribution of its full game library to players across the UK.
The agreement will see Midnite offer titles including Grand Ocean Megaways, Zeus’s Thunderstrike, Billionaire Buffalo Hold ‘n Win and Piggy Clusters.
The partnership also covers Playzia’s licensed Love Island content, including Love Island – Love in a Spin.
The rollout of Love Island games is scheduled to coincide with the airing of the show, with additional titles planned as part of the ongoing licensing agreement.
Midnite, which develops its platform in-house, will integrate Playzia’s titles into its existing sportsbook and casino offerings.
Joe Caetano, Playzia Head of Commercials, stated: “Teaming up with Midnite is a significant milestone as we expand our footprint in regulated markets, particularly the UK.
Good to know: Love Island – Love in a Spin is the first of 10 planned branded titles under the ITV Studios licensing deal
“We are especially excited to bring our new Love Island titles to their platform just in time for this summer’s series. It is the perfect moment for UK players to step into the villa and experience something truly unique.”
Chelsea Pinho, Midnite Senior Casino Manager, added: “We are constantly striving to enhance the Midnite casino experience for our players and this partnership adds to our rich offering of content.
“At Midnite, we are passionate about bringing fans closer to the games they love – or in this case a TV show they love.”
Launched in June under an exclusive three-year licensing agreement with Zoo 55, Love Island – Love in a Spin was timed to coincide with the 2025 summer season of the show.
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