DraftKings goes live with sportsbook app in Iowa

DraftKings has expanded its mobile and online sports betting offering into Iowa after launching its sportsbook app in the state.

DraftKings goes live with sportsbook app in Iowa

Before players are able to bet on the app, state law requires them to register in-person at any of the three Wild Rose casinos where the operator launched its sportsbooks last October.

Bettors will be able to use the app from anywhere in Iowa once registered.

After 1 January 2021, customers will no longer be required to register in-person.

Matt Kalish, President and Co-Founder of DraftKings North America, said: “DraftKings has seen steady fan engagement in Iowa during the last few months at our three Wild Rose sportsbooks across the state, and we couldn’t be more excited to provide customers with our state-of-the-art mobile sports betting platform.

“We have worked diligently to perfect our sportsbook product since it launched in 2018, and starting today, we’re proud to offer Iowans a safe and responsible place to wager on sports – one that can be accessed conveniently from the palm of their hands.”

In December, DraftKings announced it will acquire supplier SBTech in a deal worth an estimated $3.3bn in market capitalisation.

Speaking with Gambling Insider earlier this week, DraftKings CEO Jason Robins outlined plans to keep SBTech’s senior management figures at the company once the two firms have merged.

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Owain Flanders
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Owain Flanders is a journalist who spent over a year with Gambling Insider, first joining as an Editorial Intern in August 2019 before progressing to Staff Writer from November 2019 to December 2020. During his tenure, he covered a wide range of developments across the global gambling and iGaming sectors, producing original news stories, in-depth features and analytical pieces for the Gambling Insider website and its bi-monthly magazine.

Owain interviewed CEOs, analysts and senior marketing executives on emerging trends, regulatory issues and commercial strategy, bringing authoritative insight to a professional B2B audience.

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