All Marketing News Articles

Premier League clubs could soon face a shake-up in sponsorship revenue as the UK government moves to block unlicensed gambling brands from partnering with sports teams.  The UK government revealed…

Elon Musk’s X social media platform has implemented significant changes to its paid partnership policy, including a ban on gambling-related promotions.  Under revised rules, X now prohibits gambling-related businesses from…

Fresh off a nationwide launch and a buzzy Super Bowl ad, Coinbase is betting prediction markets can diversify revenue — if it can survive a wave of state legal challenges…

ARB Interactive adopted the same grocery giveaway promotions used by Polymarket and Kalshi, hosting a pop-up in Indianapolis amid scrutiny of sweepstakes casinos nationwide. ARB Interactive followed Polymarket and Kalshi,…

The NFL won’t allow sports prediction market commercials during Super Bowl LX on Feb. 8, barring the emerging platforms from advertising during the nation’s most-watched television event. The platforms are…

Celebrity endorsements have long been a go-to tactic for gambling operators looking to acquire new customers, particularly around marquee events like the Super Bowl. But as sportsbooks prepare to spend…

Las Vegas casino owner Derek Stevens isn’t afraid of innovating, launching a new campaign aimed at bringing Canadians back to the city. The move comes as Las Vegas grapples with…

With Sunday’s AFC and NFC Championships just around the corner, bettors are planning their strategies to see how they will use their bankroll, with both games sending the winner to…

The U.K. Gambling Commission’s (UKGC) Executive Director of Research and Policy, Tim Miller, criticized Meta for allowing illegal gambling operators to run ads on its platforms. He made the remarks…

Former Seattle Seahawks running back Marshawn Lynch, along with comedian and actor Adam DeVine, are teaming up for a new commercial campaign with Atlanta-based PrizePicks during the NFL Playoffs. The…