BGaming debuts Snoop Dogg Dollars for first celebrity-branded slot
The gaming provider has entered a new collaboration with West Coast hip-hop icon, Snoop Dogg.
Provider BGaming has announced the release of its new slot, Snoop Dogg Dollars, developed in partnership with the legendary rapper himself as part of the organisation’s first ever celebrity-branded slot offering.
The game has also been developed in partnership with Roobet and Casinolytics – and has been live on Roobet since 25 September. Snoop Dogg Dollars is set to be released on a wider network on the 30 October.
Equipped with cluster-win and multiplier mechanics, Snoop Dogg has also constructed his own voiceover for the game, with the soundtrack featuring a range of hip-hop classics. Bonus buy options are also available, alongside scatter accumulated free spins.
BGaming Product Owner, Alexandr Shavel, commented on the latest development, saying, “Snoop Dogg is one of the world’s best-known rappers with a legacy that spans decades, and he remains as high-profile as ever.
“With an inspired hip-hop soundtrack and an unmistakable West Coast setting, players will be transported to an immersive world where hip-hop reigns supreme. Snoop Dogg Dollars is a celebration of Snoop Dogg’s career, and we want players to join in the appreciation of the true master of his craft.”
BGaming has had a busy third quarter thus far, entering both the Bulgarian and Lithuanian markets in partnership with Inbet and Uniclub, respectively, as part of a newly initiated phase of European expansion.
Further to this strategy, the provider also announced a new agreement with BlueOcean Gaming in August. More recently, the company has formed an additional collaborative arrangement with Casinowebscripts.
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