EGBA 2024 report: €3.8bn contributed to EU economy
The association has released its Annual Sustainability Report for 2024.
Key points:
– EGBA has unveiled its FY 2024 Sustainability Report
– The report highlights €3.8bn contributed in tax revenues during the year
– Sustainable practice statistics pertaining to RG, CSR and renewability are also detailed
The European Betting and Gaming Association (EGBA) has posted its 2024 Annual Sustainability Report – highlighting a total €3.8bn ($4.45bn) contributed to the European economy by its member operators during the year.
Currently, EGBA holds 321 online gambling licences for companies across 21 different European nations – with many of its members including some of the continent’s most influential operators. Now, as per this latest update, the combined contributions of these member companies to the EU market during 2024 have been revealed.
Key statistics
As highlighted, EGBA has reported an overall tax revenue contribution of €3.8bn overall for the year, alongside €148.9m raised towards gambling research, education and treatment (RET) initiatives over the course of the year. Indeed, these RET contributions from EGBA’s member operators are reflective of a 143% increase year-on-year from the €49m donated in 2023.
Other key statistics showcased by the report highlight that 69% of all member’s customers are currently engaging with safety tool – equating to 26.7 million customers. Elsewhere, over 100 million messages pertaining to customer safety were broadcast during 2024, with 89% of employees now being trained in safer gambling and 42%-46% of personalised messages having made a ‘positive’ effect on players displaying high-risk behaviours.
Regarding the number of customers, the EGBA’s member companies now yield 38.6 million customers in total, up from the 32.5 million recorded at the end of 2023. Of that 38.6 million, 75% remain male, with 58% of players being aged between 18-35 years.
Sustainable practices & contributions
Over the course of the year, safety tools were accessed by a record 26.7 million customers overall, according to the association. This represents a 28% increase compared to results from the year prior – with the majority of customers (65%) opting to implement deposit limits as a form of self-protection, followed by self-exclusion (12%) and time limits (11%).
Regarding age groups – once again, the younger demographic made up the bulk of players interacting with safety tools – 21% of players using the tools were aged between 18-25 years, 28% aged 26-35 years and 30% being aged 36-50 years.
Safety messages sent to customers also increased over the course of the year, with EGBA members sending a record 100 million messages over the course of the year to customers during 2024, up 64% from 2023.
Good to know: In March, EGBA reported a GGR of €123.4bn for FY24, up 5% year-on-year
Diversity & renewables
Of EGBA’s member organisations 57% of employees recorded to be working at the companies during 2024 were male, with 43% being female – statistics which highlight exactly the same gender distribution as 2023. Elsewhere, some 71% of all employees were aged between 26-50 years, with the younger demographic of 18-25 years making up 16%.
Regarding renewable energies, EGBA’s member states’ energy consumptions decreased during 2024 by 11% overall. Simultaneously, the amount of renewable energy sources utlised by the association’s member operators also rose from 64% in 2023 to 78% last year.
This latest update also falls in the wake of the announcement last week that EGBA is set to amend its AML/CTF guidelines for all member operators in 2026.
Speaking on the report, EGBA Secretary General Maarten Haijer said: “In a year marked by both progress and challenges, EGBA members continue to demonstrate their commitment to sustainable business practices. This report – our fifth consecutive annual sustainability report – shows not just where we are, but how far we’ve come – and where we’re heading. We publish this report to support transparency and reinforce our culture of social responsibility. It tracks our yearly progress and demonstrates our accountability to all stakeholders”
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