155.io makes African debut via Betika collaboration
The studio’s portfolio is now officially live in the region through the Betika platform.
Key points:
– 155.io has partnered with Betika, introducing its content to the African market
– The operator will distribute 155.io titles in Uganda and Kenya, with further expansion anticipated
Supplier 155.io has officially introduced is content to the African market through a new partnership with Betika, with its real-world gaming portfolio now officially live on the operator’s platform in the region.
Initially launching in Uganda and Kenya, a range of the live content studio’s titles including Marbles.io, Stairpong.io and Ducks.io, have now been made available to players on the Betika platform. Indeed, the pair are set to expand this partnership further across the continent, with additional rollout announcements seemingly around the corner.
Speaking on the move, 155.io Founder and CEO, Sam Jones, said: “Africa represents a huge opportunity for 155.io, with its mobile-first generation and increasing demand for social, entertaining content with a fresh twist. Betika is the perfect partner for our debut in the region, on the back of its reach and true understanding of local markets. Together, we’re bringing 24/7 real-world gaming chaos to a whole new audience.”
This latest partnership comes in the wake of an additional similar deal drawn up between Betika and Galaxsys in Q4 2024, which saw the operator distribute a range of the supplier’s titles across the African Continent. Also last year, Betika partnered with NE Group for the introduction of the Defender crash game to the Kenyan, Tanzanian, DRC and Ethiopian markets.
Good to know: Betika initially entered the African gambling market in 2016
Also commenting on this latest partnership announcement was Betika’s Chief Product Officer, Peter Stagles, added: “Adding 155.io’s chaotic content to our portfolio will instantly enhance our offering and give our African audience something truly fresh to enjoy.
“Their innovative game line-up perfectly complements our focus on delivering exceptional experiences for our players. We look forward to growing together across Africa and driving the gaming evolution for the next generation.”
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