All Articles by Oliver Lovat

12 Results - Page 2
  • Rome wasn’t built in a day: The Caesars Palace story
    2 Sep 2016
    Caesars Palace is celebrating its 50th birthday this summer. Gambling Insider takes a look back at the storied history of one of the most famous brands in gambling in search…
  • Diversification is king in Las Vegas
    30 Jun 2016
    When the housing market crashed, Las Vegas was one of the worst affected cities in America. Close to a decade on, and it's clear lessons have been learned. As a…
  • The changing face of Las Vegas branding
    5 May 2016
    Oliver Lovat explains why Las Vegas casinos need to adopt a new marketing approach if they want to attract younger customers In an environment where there is little to choose…
  • Vegas food and beverage: Reach for the stars… and the Starbucks
    16 Feb 2016
    Oliver Lovat outlines the importance of Las Vegas’ food and beverage offering as non-gaming revenues continue to be the saviour of Sin City It has been well documented that the…
  • The rise of the outsiders
    7 Jan 2016
    Oliver Lovat profiles the changing face of Las Vegas leadership, charting the ascension of those holding business degrees “Las Vegas has always valued leaders with 'smarts' and operational expertise.” –…
  • Will Vegas reclaim its F1 crown?
    4 Dec 2015
    Oliver Lovat considers the likelihood – and likely impact – of Formula 1 racing returning to Las Vegas In a warm September 1982, as jubilant crowds waved on, Michele Alboreto…
  • Join the club
    Land Based
    10 Nov 2015
    As he assesses the role of the Vegas nightlife, regular contributor Oliver Lovat considers what nightclubs and casinos are learning from each other In New York on 26 April 1977,…
  • Upturn in downtown
    Land Based
    2 Nov 2015
    As a resurgent downtown Las Vegas prepares to welcome the next generation, Oliver Lovat explains why anyone interested in the future of casinos should be looking to the past Since…