84% of Chinese football fans in favour of esports

According to data presented by Safe Betting Sites, 52% of Chinese football fans find esports football just as exciting as live football, compared to 29.5% for Europe’s ‘big five.’

84% of Chinese football fans in favour of esports

The esports market developed after the 2000s, fuelled by a rapid growth in the video game industry. It now stands as one of the fastest-growing industries in the world, worth hundreds of billions of dollars and vastly growing worldwide. 

The sports genre has rocketed sky high in popularity within the esports realm, with esports betting also soaring – particularly during the Covid-19 pandemic. FIFA and PRO Evolution Soccer both reign as two of the most esteemed games. While many fans enjoy esports, unanimously, the real thing is the bigger and better deal.

However, in China, one in two fans think esports football is just as exciting as actual live football matches.

The number of nearly half of China’s fanbase is notably higher than the opinion of other fanbases of the world. France came a close second with its rate of fans ranking at 36% in favour of esports. Europe’s big five stood at 29.2% of esports fans, whereas Germany ranked the lowest with only 23% partial to the on-screen matches. 

Football fans in China and the US have also shown an interest in esports, with Chinese fans at 84% and US at the second-highest rate of 66%. Out of Europe’s big five, Spain had the highest rate of football fans interested in esports at 58%, while Germany, again, stuck in favour of live matches and shared the lowest rate of 47%. 

Rex Pascual, esports Editor at Safe Betting Sites, commented: “The rise of esports is no longer a secret especially after 2020’s pandemic increased engagement across the whole of the gaming industry.

“The sports genre has become particularly strong, with tournaments of such games creating an atmosphere not too dissimilar to real-life sporting events.

“Expect the sporting segment within esports to not waver in its popularity, particularly with the growing popularity of other sports such as racing sim games.”

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Isabella Aslam
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Isabella Aslam is a marketing, communications and content professional with experience spanning journalism, PR and digital engagement. She has served as a writer and contributor in the iGaming space, including byline and interview work in Gambling Insider and related industry coverage.

During her time contributing to Gambling Insider, Isabella brought informed perspectives on industry trends, commercial strategy and player-centric topics, engaging with senior figures and exploring themes such as safer gambling, customer growth and evolving market dynamics. Her work helped shed light on key developments shaping the global gambling and betting landscape.

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