Gaming Innovation Group (GiG) and Malta-based affiliate network, Matching Visions, have signed a deal for the provision of GiG’s B2B marketing compliance software, GiG Comply.

GiG Comply is an automated marketing compliance solution that allows operators and affiliate networks to scan web pages for content, links and iGaming code red works.

Acroud-owned Matching Visions will benefit from the support GiG Comply offers with its compliance strategy and aim to ensure responsible gaming measures are visible on relevant pages, and terms and conditions are correct and up to date throughout all the markets it operates in.

Jonas Warrer, CMO at GiG, said: “We look forward to supporting Matching Visions in its efforts to enhance its affiliate marketing compliance.

"The excelled demand for GiG Comply is a clear sign that more and more affiliates like Matching Visions are placing strong value on creating a more responsible and sustainable gaming movement – this makes us very proud.”

Dennis Dyhr-Hansen, CEO at Matching Visions, added: “It’s extremely important for us to ensure we remain 100% compliant no matter which geo or brand we are sending traffic to.

"We want to be completely transparent to all brands that work with us that we take compliance very seriously and will do what it takes to be at the forefront of compliance. We are proud to partner up with GiG Comply to make this happen!”

Last week, GiG extended its partnership with Avento Group for the provision of the same GiG Comply tool.