Victoria grants keno licences to Tabcorp and Lottoland

Tabcorp Holdings and Lottoland Australia have been awarded non-exclusive keno licences by the Victoria State Government under a new, dual-licence model.

KenoBalls

From 15 April, the operators will be permitted to offer the lottery-like gambling game, both in-person and — for the first time — online to consumers in the Australian state.

Their licences are valid for 20 years, through to 2042, and follow on from Victoria’s Keno Licence Review and subsequent “Invitation to Apply for a Keno Licence” process.

For the past decade, Tabcorp has held an exclusive, retail-only licence, but when the new term commences this spring, it will mark a return to Victoria’s pre-2012 structure of having two, authorised operators, who will now be able to offer online keno for the first time.

These developments, specifically the longer term and online’s inclusion, were welcomed by the incumbent Tabcorp, who said it “will continue to offer Victorian players an attractive keno game underpinned by the pooling of prizes with its other major keno markets.”

Sue van der Merwe, the operator’s Managing Director for Lotteries & Keno, said: “Tabcorp is pleased to continue its partnership with the Victorian Government, with the longer term and expanded channel flexibility offered under this licence.

“The new structure will allow us to continue offering Victorian players a world-class keno product and responsibly grow the game further, backed by our extensive retail and brand presence and the expertise gained from our existing keno online business.”

Lottoland was likewise excited to have been granted a keno licence. Nigel Birrell, Lottoland’s CEO, commented: “We are thrilled to have been granted a keno licence by the Victoria State Government and look forward to launching KenoGo in 2022.

“I would like to personally thank the Minister for Gaming and Liquor Regulation, Melissa Horne, and the Victorian State Government for awarding the first dual licence in Australia.”

Industry News Sponsor
Premium+ Connections
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium Connections
Executive Profiles
Interblock
Caesars Entertainment
Pragmatic Play
Flutter Entertainment

Global Gaming Awards London: Who will win Executive of the year 2023?

Gambling Insider takes a look at the nominations list for 20...

CEO Special: Flutter International CEO Dan Taylor returning to roots

Flutter International CEO Dan Taylor meets Louis Thompsett t...

CEO Special: Light & Wonder Gaming CEO Siobhan Lane - optimising superpowers

Siobhan Lane, Light & Wonder Gaming CEO, speaks to Gambling...

CEO Special: Hoiana Resorts' Steve Wolstenholme – the travel man

Hoiana President & CEO Steve Wolstenholme talks to Gambling...

Read Magazine