NYX and William Hill rumoured to be in the hunt to buy OpenBet

According to The Telegraph, OpenBet is being auctioned and investment firm Morgan Stanley is overseeing the process.

The Telegraph reported that OpenBet could be sold for between £250m and £300m.

It is also rumoured that Playtech is interested in buying OpenBet and Playtech declined to comment when contacted by Gambling Insider.

Vitruvian Partners, a private equity company, is the current owner of OpenBet, having purchased the company from digital pay TV provider NDS for £208m in 2011.

That buyout was led by OpenBet’s then CEO David Loveday, whose management team held a minority stake in the business as per the terms of the deal.

Loveday was replaced as CEO by Jeremy Thompson-Hill in 2013.

Provider Inspired Gaming Group is also owned by Vitruvian, having been acquired in 2010 for approximately £74.4m.

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David Cook

Editor

David Cook served as an editor and writer for Gambling Insider from 2018 to 2020, where he played a central role in shaping the publication’s editorial direction. He oversaw the creation and implementation of the broader editorial strategy for Gambling Insider and its related publications, managing the production of 30 print magazines annually while also contributing to the management of GamblingInsider.com and a weekly digital newsletter.

During his tenure, David led the publication’s largest editorial team to date, guiding its expansion and ensuring consistent, high-quality output across all channels. He also hosted and helped launch the GI Huddle podcast, a project he was proud to bring from concept to reality.

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