BetMGM & WynnBet confirm Massachusetts launch after state goes live

With Massachusetts launching mobile sports betting from 10 March 2023, US sportsbooks BetMGM and WynnBet have confirmed their entry into the market.  

BetMGM & WynnBet confirm Massachusetts launch after state goes live

Alongside its sports betting offering, BetMGM will be integrating with MGM Rewards, allowing Massachusetts-based online customers to redeem gameplay rewards for experiences at MGM Resorts properties nationwide.  

Such properties include the MGM Grand, Bellagio and Aria in Las Vegas, Borgata in New Jersey, MGM National Harbor in Maryland and Beau Rivage in Mississippi.  

The mobile launch of BetMGM in Massachusetts joins the operator’s retail location, BetMGM Sportsbook & Lounge, which opened in January 2023.  

BetMGM CEO Adam Greenblatt said: “The debut of sports betting in Massachusetts has delivered an incredible amount of excitement and activity to our retail Sportsbook at MGM Springfield. 

“We’re proud to expand our best-in-class wagering experience statewide during one of the sports’ biggest months of action.” 

Elsewhere, WynnBet will mark its launch in Massachusetts with a Bet $100, Get $100 sign-up offer, providing bet credits to those who deposit and bet $100. 

The operator will provide competition with BetMGM, by also offering its own rewards programme, including experiences at Encore Boston Harbor and Wynn Las Vegas.  

Wynn Sports Interactive President Ian Williams added: “Following our successful retail sports betting launch at Encore Boston Harbor, we are excited to introduce the Commonwealth of Massachusetts to the WynnBet online experience. 

“Patrons in Massachusetts will immediately be able to enjoy our robust Wynn Rewards programme, which syncs with Encore Boston Harbor, as well as a significant menu of sports betting options.” 

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Louis Thompsett
Gambling Writer

Louis Thompsett is a journalist and editor who served as a Staff Writer at Gambling Insider from February 2022 to April 2023, covering key developments across the global gambling, sports betting and iGaming sectors. During his time with the publication, he reported on regulatory updates, operator strategy, technological innovation and market trends, contributing both news coverage and in-depth editorial features for Gambling Insider and its associated titles.

Louis later advanced into senior editorial roles and now works as Editor-in-Chief of FinTech Magazine and InsurTech Digital, where he oversees content strategy and reporting for a global B2B audience across financial and technology sectors.

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