Live Nation Canada becomes Great Canadian’s exclusive booking agent

The partnership comes before the official opening of Great Canadian Entertainment’s newest integrated theatre venue, which holds 5,000 people.

toronto canada image
Listen To Article

Great Canadian Entertainment has signed a new deal with Live Nation Canada, which will see many music and comedy stars perform at the former’s venues.

The partnership includes Live Nation Canada becoming the exclusive booking agent of Great Canadian Entertainment, which includes the Arena at Pickering Casino Resort, River Rock Casino Resort, Hard Rock Casino Vancouver, Molson Canadian Centre at Casino New Brunswick and The Schooner Showroom at Casino Nova Scotia.

The move comes ahead of the grand opening of the new Theatre at the Great Canadian Casino Resort Toronto, which will house a 5,000-seat venue for live acts and other events.

Gavin Whiteley, Great Canadian Entertainment CMO, said: "We are thrilled to be partnering with Live Nation Canada, the premier live entertainment promoter in the world.

“This partnership will bring some of the biggest and most exciting artists to our exceptional venues, providing guests with unforgettable experiences they will cherish for years to come."

The news comes shortly after the Hard Rock Hotel & Casino began construction in Ottawa.

The resort casino is expected to open in spring 2025 and will have a 150-room hotel with 22 suites, 1,500 slot machines, 40 live-action table games, a retail sportsbook, high-limit gaming and a Baccarat room.

Jon Lucas, Hard Rock International COO, said: “We are excited to be one step closer to bringing our iconic brand and rich music history to the people of Ottawa and the surrounding region.”


Casino News Sponsor
Premium+ Connections
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Soft2Bet
Scientific Games
Digitain Malta
Follow Us

Facing Facts: Q3 2024 analysis

Gambling Insider takes a look at the Q3 results of operators...

Taking stock: The final count of 2024

Gambling Insider tracks operator and supplier prices of some...

CEO Special: Flutter CEO Peter Jackson – Playing to win

As the biggest publicly traded operator in gambling meets th...

CEO Special: Holland Casino CEO Petra de Ruiter – High flier

Petra de Ruiter, Holland Casino CEO, speaks to Gambling Insi...

A welcome from your host

A message from the Founder of the Global Gaming Awards and G...

From the event manager

A message from the Event Manager of the Global Gaming Awards...

From the Awards adjudicator

KPMG in the Crown Dependencies is the official voting adjudi...

The process

The Global Gaming Awards have deservingly earned the reputat...