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GiG launches Rizk in Germany with Betsson

This launch extends the relationship between GiG and Betsson.

germany rizk launch gig betsson
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Supplier Gaming Innovation Group (GiG) has announced that the Rizk casino brand is now live in Germany.

This follows the confirmation of GiG’s compliance with the laws now consolidated under Germany's newly nationalised online gambling authority.

The launch, a component of the agreement that saw Betsson acquire GiG's B2C assets in April 2020, builds on a partnership that has expanded to include brands in nine regulated markets in both Europe and Latin America.

Marcel Elfersy, GiG CCO, said: “Our excellent relationship with Betsson and the continuing expansion of our original deal, highlights the strength of our platform, technology and managed services teams.

“We’ve positioned ourselves to be able to support our partners growth aspirations, understanding where those opportunities are and ensuring we not only meet those expectations, but exceed them. It is this ability to offer a localised service to a tier 1 operator like Betsson, that we believe places GiG as a market leader in the B2B space.”

Andrew Valenzia, Commercial Director at Betsson, said: “This is a fantastic milestone for Betsson Group having such a legendary brand in Rizk return to the market. Our focus is to provide our German customers the best player experience in the industry, that is safe and sustainable.

“The expansion into Germany reaffirms our fantastic partnership with GiG, who continue to provide us with an excellent service that goes beyond our expectations."

Recently, GiG and operator bet365 expanded their collaboration on GiG Comply, an automated affiliate marketing compliance technology.

Jonas Warrer, GiG Media CMO, said: “Extending our partnership with bet365, one of the leading names in the industry, is a worthwhile indication of the confidence it provides our partners in the affiliate market and the strength of the team we have in GiG Media.”  

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