EveryMatrix goes live with WynnBet in the US
EveryMatrix holds permits in Pennsylvania, New Jersey, Michigan, West Virginia, Ontario, Canada and most recently Connecticut.
EveryMatrix has given WynnBet access to content from its internal studios, including Armadillo Studios, through the company’s CasinoEngine iGaming Integration Platform.
WynnBet has planned more US state releases after launching EveryMatrix content initially in New Jersey. EveryMatrix currently holds permits in Pennsylvania, New Jersey, Michigan, West Virginia, Ontario, Canada and Connecticut. The legal process in Pennsylvania is also underway for the company.
Through its own iGaming Integration Platform, CasinoEngine, EveryMatrix has established ties with several operators in the US for in-house game content.
Games like Fortune Dragon Queen Exotic Wilds, Armadillo Goes West, Mythological Mayhem Supreme Streaks, Hot Hot Honey, Wild Willy’s Gold Rush and the recently released Fairy Fantasy Exotic are also available.
Wilds and games with brand names, like The Lioness with UFC champion Amanda Nunes and known golfer John Daly Win By Spinning are also included.
Erik Nyman, President of EveryMatrix Americas, said: “WynnBet is one of the strongest global casino brands and we are very excited to go live.
“Now, WynnBet’s players can enjoy our leading iGaming portfolio and we look forward to rolling out our offering across the US in the months to come.”
GI Verdict: EveryMatrix’s US push is ramping up, especially considering its similar deal recently with DraftKings. You can see where WynnBet stands to benefit here, given its small market share in key states like New York.
For EveryMatrix, this deal will be more about the big-name recognition and showing it is really pushing forward with its US expansion.
You could not accuse the supplier of simply targeting the back of the pack, though, as the company was shrewd enough to announce its DraftKings partnership first. Two big US deals done but how many left to come?
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