To enter the boxing ring, Seobrothers, the company behind online sportsbook and casino affiliate sites like Slotsjudge, CasinoCanada, CasinoPortugal and MightyTips, has sponsored Jevgenijs "The Hurricane" Aleksejevs of Latvia.
The Hurricane's next fight, which will take place on August 5 at the Holiday World Resort in Benalmádena, Spain, will be part of his attempt to establish himself outside of his native nation by competing in the Spanish middleweight class.
There will be eight fights throughout the tournament, and Aleksejevs will square off against French boxer Dimitri 'Hussard' Trenel in one of them.
The company's dedication to the sporting world is further demonstrated by its sponsorship of Aleksejevs, which is a part of larger attempts to enhance brand awareness for Seobrothers and its flagship website, Slotsjudge, among sports lovers.
Pavel Alekseev, Seobrothers’ Head of Sales, said: “We have built a network of online sportsbook and casino comparison sites that help sports fans and players find the best sites, odds and bonus offers in the market.
“We want to make more sports fans aware of our brands and what better way to do that than by joining forces with Jevgenijs 'The Hurricane' Aleksejevs as he continues to make his mark on the boxing world in Latvia, Spain and beyond.”
Aleksandra Andrishak, Editor in Chief at Slotsjudge, said: “Sponsoring the right athlete and event can have a major impact on brand awareness and customer acquisition and this deal with Thew Hurricane will do just that.”
Meanwhile, Endorphina teamed up with Slotsjudge in June to increase player understanding of their games in significant areas of Europe and beyond.
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