Published
OnlineIndustryPartnershipsiGaming

NeoGames Studio launches games in Canada through Atlantic Lottery

The launch of its eInstant portfolio of games in Canada marks NeoGames strengthening its foothold in the country.

canada NeoGames
Listen To Article

NeoGames, partnered with Pollard Banknote to create NeoPollard Interactive, has released its library of eInstant games in Canada with Atlantic Lottery (AL).

The games from NeoGames Studio will be available for players through the AL website, as part of the first digital content partnership from NeoGames in Canada.

Hili Shakked, NeoGames Studio Managing Director, said: “We are excited to announce the launch of NeoGames Studio’s premium eInstant titles with the Atlantic Lottery.

“The partnership is our first content-only deal in Canada, and it underscores our commitment to providing advanced solutions that meet the unique needs of our lottery customers.

“It is a partnership designed to help AL maximise profitability and proceeds to good causes, while also providing players in Atlantic Canada with the best possible gaming experience.”

The eInstant games available on the AL platform from NeoGames includes Queen of Diamonds, Fortunes of Cleopatra, Underwater Treasures and Mayan Saga.

Robert Lalonde, Atlantic Lottery Director of iGaming, said: “AL is thrilled to launch NeoGames Studio’s innovative content library to further enhance the digital gaming experience in Atlantic Canada.

“Through this partnership, we will aim to expand our game content and broaden our appeal to players, while maintaining our commitment to responsible gambling.”

In addition, AL and NeoGames have stated that they will work together in collaboration to build a roadmap for future game releases.

Although it's not just Canada that the company has its sights set on, and NeoGames also expanded into five European markets through LEIA earlier this summer.

Premium+ Connections
Premium

Revsharks

 
Premium

GammaStack

 
Premium

1xBet Partners

 
Premium

Lynon

 
Premium

RISK

 
Premium

Sport Generate

 
Premium

Digitain

 
Premium

PIN-UP Partners

 
Premium

Galaxsys

 
 
Premium

Imagine Live

 
Premium Connections
Consultancy

SCCG Management

Executive Profiles
Zeal Network SE

Stefan Tweraser

VIP Play

Les Ottolenghi

Scientific Games

Keshav Pitani

Social & App

Spribe CEO exclusive: Simplicity is the foundation

Spribe CEO David Natroshvili speaks to Gambling Insider abou...

Redefining iGaming: A history of crash games

Crash games is a growing vertical that has taken gambling by...

A certain something: What makes crash games special?

Crash games. They’re simple, they’re easy to learn and,...

Smarter innovation to shape the future

Spribe CCO Giorgi Tsutskiridze discusses the past, present a...

Facing Facts: The corner of quarterly contemplation

With Q1 reports out across the industry, Gambling Insider co...

Taking Stock: A guide to key stock prices across the industry

Gambling Insider tracks prices from some of the industry’s...

15 years of Gambling Insider: From the Founders

Over the last 15 years, Gambling Insider magazine has interv...

15 years of Gambling Insider: The Awards over time

Global Gaming Awards Event Manager Mariya Savova gives us he...