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OnlineSports BettingIndustry

bet365 expands presence in the US with Kentucky launch

On September 28, bet365, in partnership with Sandy’s Gaming and Racing, officially started its sports betting operations in Kentucky, US.

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With this addition, Kentucky became the sixth state in bet365’s growing footprint across the US, alongside Virginia, Ohio, New Jersey, Lowa and Colorado. 

"We are pleased to announce the launch of bet365 in Kentucky," said a spokesperson from bet365. "Kentuckians can now experience our Bet Boosts, fast Live In-Game features, and the unmatched Same Game Parlay experience, truly embodying what the bet365 experience is all about."

The operator says registration and deposit processes for customers in Kentucky began 30 days ago and, as of yesterday, they can activate their accounts. 

New players can expect a range of features on the bet365 platform, including same-game parlay, cash out and edit bets. Additionally, bet365 offers bet boosts and super boosts on various sports, as well as same-game parlay profit boosts. The platform also offers live streaming for over 780,000 events and a wide range of pre and live in-game props for major sporting events.

Furthermore, new customers in Kentucky, aged 18 and above, have the opportunity to claim a ‘New Customer Offer’, where they can bet $1 and receive $365 in bonus bets. To be eligible, a minimum deposit of $10 is required within seven days prior to claiming the offer. 

In addition, qualifying bets must settle within 30 days and meet certain conditions to release the bonus bets. These bonus bets are non-withdrawable and have specific usage terms.


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