EveryMatrix strikes multistate content aggregation deal with BetParx
This partnership follows EveryMatrix's efforts to expand its presence in various US states.
EveryMatrix’s SlotMatrix, part of the EveryMatrix Group, has unveiled a multistate casino aggregation deal with BetParx, a mobile casino and sportsbook operator in the US.
SlotMatrix, a casino aggregator in the iGaming industry with over 300 studio partners and 22,500+ game integrations, is set to provide BetParx with a library of games from suppliers in the US market.
This partnership will position SlotMatrix as BetParx’s primary iGaming content aggregator in New Jersey, Michigan and Pennsylvania.
In March 2023, EveryMatrix and BetParx inked a deal, enabling EveryMatrix to distribute content from its own game development studios, Spearhead Studios and Armadillo Studios, through its iGaming Integration Platform, CasinoEngine, which includes SlotMatrix as one of its products.
EveryMatrix currently holds licences in New Jersey, Michigan, West Virginia, Ontario in Canada and is in the process of securing regulatory approval in Pennsylvania.
Erik Nyman, President of EveryMatrix Americas, expressed his enthusiasm about this extended partnership with BetParx. He believes this move will mark a significant disruption in the US iGaming industry, resulting in increased player retention and driving business growth for BetParx.
The company has shown strong financial performance with revenue and EBITDA growth. EveryMatrix’s revenue in Q2 2023 reached €56m ($59m), marking an 88% year-on-year increase and net revenue reached €27m.
In Q2 2023, EveryMatrix acquired DeepCI, launched its LotteryEngine solution in Malta and acquired a new B2B software licence on the Isle of Man.
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