Bragg Gaming launches content with BetMGM in New Jersey

As part of its plans to accelerate its growth in the US markets, Bragg has gone live in New Jersey with yet another operator.

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Bragg Gaming has pushed new content and Remote Game Server (RGS) technology with BetMGM in New Jersey.

Players in New Jersey will be able to access games such as Egyptian Magic from the Bragg-owned Atomic Slot Lab Studio.

It is expected that additional proprietary games from Bragg studios and partnered studios will be launched in the next few weeks.

This will be part of the 'Powered by Bragg' programme, which will be supported by the integration of the Bragg RGS technology at BetMGM.

Kunal Mishra, Bragg Gaming Group COO of Americas, said: “We have placed an emphasis on expanding our existing relationships with North American iGaming operators to include content from our new proprietary studios and exclusive games from our third-party studio collaborations.

“The new launch with BetMGM extends our successful execution of this strategy, which we expect will help drive consistent, long-term growth.

“We are pleased to now provide their New Jersey players with our high-quality, engaging content.”

Bragg has already gone live with BetMGM in two other states, providing iGaming titles to players in both Michigan and Pennsylvania.

As for New Jersey, this has proven to be a popular State for Bragg Gaming deals, with the provider also going live with WynnBet and DraftKings this year.

As part of an exclusive interview with Gambling Insider, Matevž Mazij, CEO and Chair of the Board for Bragg Gaming Group, explained that this kind of expansion is in line with expectations.

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