Betfred extends sponsorship deal with The Derby
Betfred has solidified its commitment to the world-famous flat race, The Derby, by extending its support through a new three-year deal.
The announcement revealed that the company has secured naming rights to the two-day fixture at Epsom Downs, officially becoming the title sponsor of the Betfred Derby Festival.
This partnership extension with The Jockey Club, lasting at least until 2026, aims to strengthen Betfred’s connection with the sport. The deal also includes additional backing for an extra race on each day of the festival, now bringing the total to six races across the two days.
Notably, this extension adds another 12 months to the original three-year agreement unveiled earlier in the year.
Founder of Betfred, Fred Done, commented: “Following on from a memorable two days at Epsom last year we are delighted to further develop our support of the Betfred Derby Festival and we very much look forward to working with Amy and her team to keep the fixture at the forefront of world racing.”
Managing Director at Jockey Club Racecourses, Amy Starkey, added: “Our relationship with Betfred spans many years and many major races, and we are delighted to be strengthening our partnership at Epsom Downs still further following a brilliant first running of The Betfred Derby in 2023.
“Betfred’s support of British racing over many years is clear for all to see and we can’t wait to get cracking with Fred and his team as we look to promote the greatest flat race in the world in 2024 and beyond.”
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