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SuperSportBet secures betting partnerships with South African football teams

The new sports betting company, launched on 5 January 2024, announced official partnerships with the Orlando Pirates and the Kaizer Chiefs.

South African football teams
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SuperSportBet has unveiled new partnerships with two well-known football teams, Orlando Pirates and Kaizer Chiefs – a move that aims to stamp its affiliation with South Africa's biggest football brands.

With regard to the partnership, Dr. Irvin Khoza, Chairman of Orlando Pirates, commented: "The SuperSportBet partnership is a testament to the shared commitment of Orlando Pirates, SuperSport, KingMakers and the MultiChoice Group to elevate the sports betting experience for fans across South Africa. 

“As a football club anchored in a rich heritage with a loyal and passionate following, the partnership is an opportunity to further build on our fans’ footballing experiences.”

Dr. Kaizer Motaung, Chairman of Kaizer Chiefs, added: "We are elated that this strong partnership gives us an opportunity to elevate the experiences we intend to bring to our supporters. 

“This partnership with SuperSportBet will give us an opportunity to reward fans and have them participate in the game they love so much. We are looking forward to this new chapter with SuperSportBet as our partner.”

Alongside these new partnerships, SuperSportBet is also getting ready for the premiere of its magazine show. The show is expected to include in-depth analysis, commentary and behind-the-scenes access for sports fans.

Commenting on both of these updates, Rendani Ramovha, CEO of SuperSport, stated: "SuperSportBet is a pivotal part of our platform-based business strategy. The partnership with Orlando Pirates and Kaizer Chiefs solidifies our commitment to delivering top-notch sports entertainment to our viewers.

"The magazine show is an exciting addition to our platform, offering fans a deeper connection to the sports they love. It's a celebration of sports and betting, and we can't wait to share it with our audiences."

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