Jade Entertainment and Ace Ascot agree strategic partnership

Jade Entertainment & Gaming Technologies has announced a strategic partnership with Ace Ascot Virtual Racing, a system provider of horseracing technologies.  

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Horseracing is an offering on Jade's sports betting platform and part of this deal will look to bring Ace Ascot’s horseracing products to a wider audience, by taking advantage of Jade’s extensive network. 

As well as the premium machines, “players can anticipate a seamless and immersive platform that combines the latest in graphics, real-time calculations, and user-friendly interfaces to deliver a truly engaging horse racing environment.” 

The partnership is also set to bring about a series of innovative virtual racing products and experiences for a variety of audiences. 

Jade CEO Joe Pisano, who will feature in the upcoming CEO Special of Gambling Insider, said: "We are delighted to announce that we are joining forces with Ace Ascot Virtual Racing. 

"This partnership exemplifies our commitment to pushing for more quality products to more customers. By combining our strengths with Ace Ascot's expertise, we aim to create a virtual racing experience that is second to none." 

Ace Ascot President Youn Youngil added: "Teaming up with Jade Entertainment & Gaming Technologies is a momentous step forward for us. Their reputation for delivering top-tier gaming solutions aligns seamlessly with our vision of providing the most realistic and thrilling virtual racing experiences. Together, we are set to captivate audiences and elevate the standards of horse racing." 

In other related news today, SIS (Sports Information Services) has announced a deal with the Korea Racing Authority to expand its live racing content with premium horseracing fixtures from Korea. 

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