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William Hill partners with S Gaming

Players at William Hill will be able to play the new title from S Gaming on release.

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William Hill has partnered with S Gaming.

The collaboration centres around a new game release, ‘Show me the Vault’, which is a new slot game from the studio.

Customers playing ‘Show me the Vault’ will have to find three keys from the reels before they can unlock the jackpot.

Charles Mott, S Gaming CEO, said: “We are thrilled to join forces with William Hill, a powerhouse in the gambling sector, for this exciting collaboration.

“Our partnership represents a strategic alignment of our shared commitment to delivering exceptional gaming experiences to players in the UK market and beyond.

“With ‘Show me the Vault’ as our inaugural game release, we are excited to showcase the innovative and engaging content that defines S Gaming.”

S Gaming was officially launched in 2023 and is headquartered in Stoke on Trent.

The studio focuses its library on modern slot games with an arcade feature in each of the titles, such as the ‘Will it Ring’ game having additional money boxes to support its game show aesthetic, or ‘Catch the Robbers’ with criminals in potholes.

To facilitate the integration, Games Global was utilised as the games provider for the deal.

This isn’t the only studio that William Hill has signed a deal with having one game in mind though, as it recently partnered with Play’n Go for the ‘Book of the Dead’ series.

The studio then expanded the partnership to include the Italian arm of William Hill, so the operator can offer a library of different Play’n Go titles to players, including Rise of Olympus and Reactoonz.


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