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NetBet and Playson announce partnership in Denmark

Playson’s Hold and Win series is now available through NetBet’s Denmark platform. 

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Supplier Playson enhances its presence in the Danish market through this latest partnership, which sees its Hold and Win game series go live with operator NetBet Denmark. 

IGaming operator NetBet Denmark launched last month after acquiring its license from the Danish Gambling Authority (DGA). After striking partnerships with Light & Wonder, and IGT PlayDigital – the platform now offers 1,000+ licensed gaming options to consumers in the Danish Market.  

This latest partnership with Playson will allow it to further diversify its gaming options through the supplier's Hold and Win series, featuring games such as Coin Strike: Hold and Win, Fire Coins: Hold and Win and Energy Coins: Hold and Win.  

Claudia Georgevici, PR Manager at NetBet Denmark, said: “NetBet aims to provide our players with the best possible gaming experience. Playson’s range of excellent titles demonstrates their equal commitment to this mission, which makes them ideal for a successful partnership.” 

Currently, Playson operates as a digital gaming and entertainment supplier within 23 regulated markets, with 200+ global partners. This latest collaboration will help it to expand its global footprint shortly after the appointment of a new Deputy CEO in Vsevolod Lapin.  

CCO at Playson, Tamas Kusztos, said: “I’m incredibly excited about our new partnership with NetBet Denmark. This collaboration represents a strategic alignment of our shared vision for delivering exceptional gaming experiences.

"With NetBet’s strong presence in the Danish market and Playson’s reputation for innovative and engaging games, we are set to offer a unique and enriched gaming portfolio to our players. Our acclaimed Hold and Win titles, along with our diverse range of games, will undoubtedly resonate with NetBet’s audience.”  

Earlier this month, Playson also partnered with Casino Lugano in Switzerland, further demonstrating its desire to solidify its position within the European market.

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