Betting brand GGBet UA recently held a press conference with its first partner in football, Dynamo Kyiv.
The focus of the collaboration is the Europa League, with GGBet UA taking the title of official betting partner for the club in the European club competition.
The press conference focused on Dynamo’s participation in the league phase of the Europa League this season, which got underway yesterday with a 3-0 defeat to Lazio. The club are playing their home games in the competition at the Volksparkstadion, home to 2. Bundesliga side Hamburger SV in Germany.
GG.Bet is looking to increase its activity in Ukrainian sports overall, having already been the official sponsor of Ukrainian broadcasts of Oleskandr Usyk and Tyson Fury’s fight and Euro 2024 matches on Megogo this year.
Dynamo Kyiv Vice President Dmytro Brif said: “When searching for a home venue for our Europa League matches, there were a lot of factors to consider, most of which were logistical. However, thanks to the support of our new partner, GGBET UA, we’re certain that we can overcome any obstacles which stand in our way, as well as make both our fans and players feel at home.
“What’s more, Hamburg's large Ukrainian diaspora makes it the ideal place for us to play our Europa League home matches. This will allow us to feel supported on and off the pitch, as well as recreate the roar of our home ground.”
GGBet UA CEO Sergii Mishchenko: “Dynamo is the first football club we’ve teamed up with and working with such a footballing giant is a huge responsibility for us.
“We will work together with the club to provide their fans with everything they’re looking for in the form of unique and interesting projects, content and activities. We firmly believe that our joint experience and ambitions will yield huge results.”
In related news, Stats Perform this week secured exclusive rights to distribute live video streams of the Scottish Professional League (SPFL) and Scottish Women’s Premier League (SWPL) to licensed international sportsbooks outside the UK.
