Thierry Henry appointed global ambassador for Betway
Henry joins as the World Cup 2026 draws closer.
Key points:
– Former Arsenal player Thierry Henry has been made a global ambassador for Betway
– His professional career has spanned over 30 years
– He joins the brand in the build-up to the World Cup 2026
Operator Betway has signed Thierry Henry as a global ambassador.
Henry’s football career precedes him, having made his professional debut in 1994 AS Monaco before signing with Juventus. In 1999 he signed with Arsenal, a team he would play with for eight years before joining Barcelona in 2007 and the New York Red Bulls in 2010. In total, Henry scored 290 goals across 600 appearances.
He is considered by many to be the best Premier League player ever.
From 2018, Henry took on club managerial roles, first at AS Monaco and, in 2024, as the coach of the French Olympic football team.
On the partnership, Henry said: “Football’s always been about action and excitement, and that’s what Betway brings to fans in a unique way. I’m really looking forward to being part of something that connects people to the game they love.”
Super Group CEO Neal Menashe added: “Thierry Henry is a true football legend and sporting great, and it is with immense pleasure that we welcome him into the Betway family of ambassadors and partners.
Good to know: Betway is operated by Super Group
“Our deal with Thierry’s former-club Arsenal has been a flagship part of our marketing strategy over the last two years. We look forward to sharing his expert insights and exclusive content with our customers across the world.”
Alongside players, Betway has also partnered with sporting leagues. In November last year, Betway partnered with South Africa’s Premier Soccer League (PSL) to support responsible gaming efforts as part of National Responsible Gambling Month.
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