Elantil partners with First to integrate sportsbook technology 

Elantil clients will gain access to First's sportsbook scaling solution.

Elantil partners with First to integrate sportsbook technology 

Key points:

– Elantil’s partners will gain access to First’s sportsbook solutions

– It follows a list of partnerships with other gaming suppliers

Platform solutions provider Elantil has partnered with First to integrate its sportsbook offering into the Elantil platform.

Elantil’s marketplace will now connect clients with First’s sportsbook solution, which includes in-house trading and technology accessible on a global scale. Clients should therefore be able to use First to expand and scale their sportsbook offering.

On the partnership, Elantil CTO John Debono said: “Much like Elantil, First is a company that has used its years of industry experience to identify operators’ most common pain points and come up with innovative solutions. Now combining cutting-edge technology with trading excellence and local expertise, we’re sure they’ll go on to be a huge addition to our marketplace.”

First CEO Tom Light added: “At First, we have built the sportsbook solution that redefines what operators can expect from a partner – combining proprietary technology, world-class trading and proven scalability. Integrating with Elantil, a leading platform technology supplier, ensures more operators can directly access a truly tier one sportsbook and unlock their full potential.”

Good to know: Nadiya Attard was appointed Elantil CCO at the start of the year

The move comes as Elantil integrates a range of partners into its marketplace. Since May, it has partnered with Swintt, Thunderkick, Yggdrasil and AvatarUX, among others.

Both First CEO Light and Elantil CCO Attard have appeared on the Huddle, with Attard’s interview going live last week.

Topics
OnlineSports BettingIndustryPartnerships
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Beth Turner
Gambling Writer

Beth Turner is a journalist and Senior Staff Writer at Players Publishing, where she contributes news and feature content to leading B2B gaming titles, including Gambling Insider, Gaming America, Sports Betting Focus and Trafficology. Based in the London area, she has been part of the editorial team since October 2023, progressing to Senior Staff Writer in February 2025.

In her role, Beth covers key developments within the global gambling and iGaming landscape, producing insightful reporting on regulatory shifts, operator strategy, sponsorship trends and emerging market activity.

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