GG.Bet named official partner for Usyk vs. Dubois II heavyweight title clash
The bout will determine the undisputed heavyweight champion of the world, with Usyk defending his WBA, WBO, WBC, and IBO titles against IBF champion Dubois.
Key points:
– GG.BET has secured official partnership for the Usyk vs. Dubois II heavyweight championship fight at Wembley Stadium on 19 July
– The partnership includes brand integration across the ring, promotional materials and major event moments, plus special social media activities and betting promotions
– The sponsorship represents GG.Bet’s expansion from esports into traditional sports
Ukrainian-rooted betting brand GG.Bet has secured official partnership status for the upcoming undisputed heavyweight championship bout between Oleksandr Usyk and Daniel Dubois, scheduled for 19 July at Wembley Stadium in London.
The bout will see current WBA, WBO, WBC and IBO champion Usyk defend his titles against IBF titleholder Dubois in a rematch of their August 2023 encounter in Poland, where Usyk won by technical knockout.
The fight holds particular significance for Dubois, competing at Wembley in his home city, while Usyk has the opportunity to make history as a three-time undisputed world champion.
GG.Bet has partnered with Queensberry and Ready to Fight for the event, securing brand integration across key fight elements.
The partnership includes visual branding placement around the ring, brand presence in promotional materials and visibility during major event moments, including the 17 July press conference, 18 July weigh-in and the fight itself.
The company will also conduct social media activities and giveaways for boxing fans, alongside offering special betting promotions on its website.
Good to know: This marks the first time in heavyweight boxing history that a betting brand with Ukrainian origins has sponsored such a high-profile championship fight
GG.Bet’s press office emphasised the significance of the partnership, stating the event’s scale aligns with their “Big fight. Real thrills.” campaign slogan.
In related news, the company also expanded its collaboration with MightyTips earlier this year, introducing exclusive written content in the MightyQs series that explores GG.Bet’s esports partnerships and tournament involvement.
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