Goodwood Racecourse unveils Virgin Bet as Presenting Partner
This partnership is set to run for the rest of the racing season, concluding in October.
Key points:
– Virgin Bet is now the official Presenting Partner of Goodwood Racecourse
– The pair’s collaborative effort is set to run until the end of the 2025 season
– The operator will take part in entertainment initiatives, with its branding to be made visible across the course
Virgin Bet has been officially unveiled as the new Presenting Partner of Goodwood Racecourse in West Sussex for the remainder of the 2025 season.
Indeed, this partnership arrangement will see Virgin Bet branding feature across the racecourse, with the operator also set to engage in ticketing and hospitality initiatives – alongside the creation of digital content. Race meets covered through the collaboration’s duration include the popular August Bank Holiday meeting, 22-24 August 2025, as well as two September features and the season finale set for 12 October 2025.
Scheduled across the August Bank Holiday meeting is a range of entertainment including live music and interactive options. As part of this new deal, Virgin Bet are also set to initiate exclusive VIP moments for selected racegoers over the course of the weekend.
Speaking on this newly announced partnership, Virgin Bet Marketing Director, Dominic Vye, said: “Partnering with Goodwood is a fantastic opportunity to engage with racing fans at some of the most celebrated fixtures in the calendar.
“At Virgin Bet, we want to ensure that race days are not only thrilling but also inclusive and welcoming for everyone who attends, and our commitment to breaking down barriers and fostering positive change within sports and culture is central to how we approach partnerships like this. We’re excited to bring that ethos to Goodwood and help create memorable experiences that resonate with both long-time racegoers and new fans alike.”
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For Virgin Bet, this latest partnership comes following the launch of the operator’s new Subs for Subs football giveaway last week.
Also commenting on this latest collaboration, Tony Langenegger, Sponsorship Sales Director at Goodwood, stated: “We’re thrilled to have Virgin Bet on board as Presenting Partner for our August Bank Holiday and autumn race meetings.
“Their commitment to creating positive change through their ‘A Good Bet’ purpose aligns well with our vision for Goodwood as a place that welcomes and inspires a diverse range of racegoers. We look forward to working closely with Virgin Bet to deliver unforgettable moments across the season.”
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