18 October, 2022

In focus: Inspired Entertainment

Inspired offers an expanding portfolio of content, technology, hardware and services for multiple regulated operators across land-based and mobile channels worldwide.

The products appeal to a vast array of players, creating new opportunities for operators to grow their revenue across approximately 35 jurisdictions worldwide that Inspired operates in. The company supplies gaming systems with associated terminals and content for approximately 50,000 gaming machines located in betting shops, pubs, gaming halls and other route operations; virtual sports products through more than 32,000 retail venues and various online websites; digital games for 170+ websites; and a variety of amusement entertainment solutions with a total installed base of more than 16,000 terminals.

Virtual sports provide an exciting new revenue stream for gaming providers that can be easily integrated into existing sportsbooks, website or retail venues. Virtual sports’ constant schedule makes a broad spectrum of sports available 24/7, providing a consistent stream of sports betting content, even at times of the year when live sports are not readily available. In general, virtual sports are visually fantastic and easyto play for novice and experienced sports bettors alike.

Inspired recently signed a multi-year contract with the Major League Baseball Players Alumni Association (MLBPAA) for the worldwide commercial use of the names, brands, images, personas and likenesses of MLBPAA members – alongside other legendary players such as Babe Ruth, Cecil Fielder and Mickey Mantle. Inspired’s virtual home run hitting competition, branded “Home Run Shoot Out™ Legends,” will be launching in 2023 and brings the MLBPAA greats to life for both online and retail. Inspired also launched the first-ever virtual sports women’s soccer game to market, coinciding with the Women’s Euros 2022. It features all the amazing qualities of the V-Play Soccer 3 games: unparalleled graphics, animations and life-like player models that deliver anunbeatable and unforgettable player experience.

With more than 50,000 machines installed, Inspired is an integral part of the gaming world. The products deliver a winning combination of innovative technology, hardware and content, with a product portfolio that offers player-proven features, high-performing multi-games, visually stunning graphics, and G2S and server-based compliant games to please customers and players. Inspired’s wide variety of premium games provides unparalleled experiences and entertaining themes for almost every playing need, from time on device to greater volatility.

Inspired’s premium interactive slots are currently some of the highest-performing content on more than 170 top-tier websites. Inspired offers a diverse portfolio of HTML5 games, built by its three prestigious, in-house development studios: Inspired; Bell-Fruit Games and Astra; producing vibrant graphics and 3D animations, mixed with high-quality gameplay for both online and mobile players. Games include branded content, well-known omnichannel slots, casino titles, iLottery, leading table and number games, scratchcards and a suite of unique virtual games. Inspired’s portfolio of content is translated into 17 languages and is available in 43 currencies, all varying in themes and volatility, to suit an array of markets and gameplay preferences. Inspired’s close attention and insights into player tastes have paid off with online and mobile product launches, which have drawn enthusiastic attention from customers and players.