Published
OnlineSports Betting

Kambi CEO: “You don’t do everything in-house”

Speaking at Kambi Group’s virtual Capital Markets Day earlier today (Tuesday 22 June), Kambi CEO Kristian Nylén gave an insight into the company’s plans to accelerate its growth in the global sports betting market.

kambi ceo

Nylén firstly outlined the three core areas Kambi focuses on when optimising its sports betting content; technology, risk management and regulation. 

The latter is undoubtedly a prominent topic in the industry right now, and Nylén believes the supplier is leading the way when it comes to sports betting integrity.

“We are very good at making sure the products we are offering in the different regulations are compliant,” he said. “We are very often reporting issues we see, but more importantly I think we are very good at not offering events that we, beforehand, believe could be suspicious.”

Nylén also explained just how vital it is for tier-one operators to utilise groups such as Kambi to stay ahead of the competition: “I'm pretty sure that for most operators, if you're not one of the absolute largest, you have to outsource.

“Tier ones that remain vertically integrated get an inferior product, and are overtaken by emerging operators who leverage outsource models. And that has been very apparent in Europe over the last decade.”

He pointed to major global companies including Apple, Boeing and Rolls Royce as examples of the advantages of outsourcing, and exactly how important it can be going forward.

“We can look at different industries across the world,” he noted. “Like Apple, for example. An enormous company, and they still outsource key components in their phones, for instance. TSMC is doing their semiconductors. They understand the problem is better off with having a supplier rather than doing everything in-house.

“The same goes for Boeing. They are outsourcing maybe one of the most important components of an aeroplane; the motors. This is often done by Rolls Royce. They're not building the whole plane themselves. And I think you can take these examples to pretty much every industry in the world. You don't do everything in-house.”

Premium+ Connections
Premium

Digitain

 
Premium

Lynon

 
 
Premium

1xBet Partners

 
Premium

Revsharks

 
Premium

Galaxsys

 
Premium

Sport Generate

 
Premium

Imagine Live

 
Premium

RISK

 
Premium

PIN-UP Partners

 
Premium

GammaStack

 
Premium Connections
Consultancy

SCCG Management

Executive Profiles
Zeal Network SE

Stefan Tweraser

VIP Play

Les Ottolenghi

Scientific Games

Keshav Pitani

Social & App

Spribe CEO exclusive: Simplicity is the foundation

Spribe CEO David Natroshvili speaks to Gambling Insider abou...

Redefining iGaming: A history of crash games

Crash games is a growing vertical that has taken gambling by...

A certain something: What makes crash games special?

Crash games. They’re simple, they’re easy to learn and,...

Smarter innovation to shape the future

Spribe CCO Giorgi Tsutskiridze discusses the past, present a...

Facing Facts: The corner of quarterly contemplation

With Q1 reports out across the industry, Gambling Insider co...

Taking Stock: A guide to key stock prices across the industry

Gambling Insider tracks prices from some of the industry’s...

15 years of Gambling Insider: From the Founders

Over the last 15 years, Gambling Insider magazine has interv...

15 years of Gambling Insider: The Awards over time

Global Gaming Awards Event Manager Mariya Savova gives us he...