Bayes Esports receives €6m “strategic investment”

By Gambling Insider

Bayes Esports has completed another round of financing, securing €6m ($6.2m) from several tech and gaming investors.

The Berlin-based start-up is on track to double its 2021 run rate, a year that saw it crack €10m. Among those involved in Bayes’ most recent round of financing include casino operator Las Vegas Sands, whom the start-up said was its main investor.

Another party that invested in Bayes was venture capital firm Bitkraft, a company that is primarily interested in gaming, Web3 and immersive technology opportunities.

According to Bayes CEO Martin Dachselt, during this most recent round of financing, his company sought investors with whom it could work to “professionalise” esports.

“We were looking for strategic investors who would work with us to professionalise the esports industry,” remarked Dachselt. “Strong shareholders and sustainable growth are the basic requirements for an open ecosystem.”

Led by Dachselt, alongside Chief Operating Officer (COO), Amir Mirzaee, Bayes Esports provides data on professional esports tournaments.

It currently employs 50 people who support its roster of more than 150 customers across the betting, media and esports industries, serving clients such as Google and bet365.

Going forward, Mirzaee noted that Bayes’ “main focus points” are US expansion and becoming a licensed betting supplier in both Europe and the US.

Earlier this year, Bayes extended its partnership with esports company ESL Gaming, adding additional game titles and exploring new data and marketing opportunities.

This also comes after Las Vegas Sands published its first quarter financial results in late April, reporting a $478m net loss.

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