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Softswiss: Crypto community growing among players

Softswiss has unveiled its latest cryptocurrency data for the first half of 2022, with the company noting that a crypto community of players and operators is forming in a “new stage” for online gambling.

softswiss igaming crypto insights h1 2022 gambling insider web image

New data from Softswiss found that interest in iGaming is steadily increasing year by year, with the sum of all bets showing a 46.4% rise compared to the first half of 2021. And compared to the same period in 2020, the figure increased by almost 247%.

“We have been seeing stable growth for several years, which contributes to the further development of crypto gambling,” said Softswiss COO Vitali Matsukevich.

“A crypto community is growing among players. The interests of this audience now largely influence the growth of the whole industry. Operators that meet the needs of this community gain a competitive advantage and become market leaders.”

Softswiss explained that Bitcoin remains the most popular digital currency in iGaming at 71.2% in H1 2022, followed by Ethereum and Litecoin at 14.7% and 6.15% respectively.

Softswiss added that, despite a slight decline in crypto bets in the second quarter of 2022, cryptocurrencies are still “penetrating deeper” into the iGaming industry, with the company explaining that the regulation of markets worldwide and the diversification of cryptocurrencies will have a significant impact on the development of iGaming in the years to come.

Matsukevich added: “Stricter regulation of crypto operations, of course, will have an impact on the development speed of this business area. However, the huge potential of crypto projects and, accordingly, interest from leading industry representatives will play a decisive role. 

“We will see further growth in this niche combined with a new non-standard approach to the gamification of the playing process with novelties such as NFT and tokens.”

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