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Pragmatic Play partners with bet365 in the Ontario market 

Following last year’s deal with NorthStar Gaming where Pragmatic Play took its first entry into the Ontario market with its slots portfolio, Pragmatic Play hopes to expand further in the province. 

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IGaming provider Pragmatic Play has partnered with operator Bet365 in hopes to break into more of the Ontario market. 

This agreement is Pragmatic Play’s second in both Ontario and North America, with the provider keen to explore the growth potential of the market, as more states and territories seek to legalise online gambling and sports betting in America. 

The provider’s virtual sports sector has also gone live, including 3D games based on: Darts, Penalty Shootout, Horse Racing, Fantastic League, Greyhound Racing, Force 1 and Steeplechase, for bet365’s players.

Irina Cornides, COO at Pragmatic Play, said: “Partnering with bet365 in Ontario is an exciting move for us at Pragmatic Play, as we continue to expand our reach in regulated markets across the world. 

“We’re delighted to enhance bet365’s offering in North America with some of the best games in the industry. As we are already live in Ontario with our award-winning range of Slots, this deal brings even more of our premium content to players in the province, including our Live Casino and Virtual Sports products.”  

A bet365 spokesperson said: “We are proud to extend our partnership with Pragmatic Play into the Ontario market. Its combination of innovative slots and live games perfectly fits bet365’s games product, and will be a welcome addition for our Ontario customers.”  

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