Published
OnlineMarketingIndustry

William Hill to donate £200,000 from Eurovision Final to Support Ukraine

The Eurovision Song Contest saw record-breaking numbers of 9.9 million people watching it on Saturday.

ukraine william hill eurovision final
Listen To Article

Just before the Eurovision Grand Final took place last weekend, William Hill announced that it would be donating 100% of its profits from the event to the UK-based charity, Support Ukraine.

The official figures are in and William Hill will donate a total of £200,000 ($250,000)to Support Ukraine, which will go towards providing food and provisions for Ukrainian families who were displaced by the war and fled to the UK.

Lee Phelps, a spokesperson for William Hill, said: “We’re proud to be able to donate £200,000 to the Ukrainian appeal, giving much-needed food, toys and humanitarian aid to the thousands of Ukrainians now based in the UK, as well as for their families back in Ukraine.

“Anyone that placed a bet this weekend on the Eurovision has helped the cause, regardless of if their bet slip was a winner.”

The Eurovision Grand Final was hosted by the UK this year, as last year's Ukrainian winners were unable to host the event in their home country.

Phelps continued: “It has been over a year since millions of Ukrainians had their worlds turned upside down, and on the weekend of a Eurovision that should be being held in Kyiv, it is a stark reminder that the fight is ever-present – but so too are the relief efforts, and the resilience shown by a nation with a heart of steel.

“We are proud to be able to offer financial support to those Ukrainians who need it most.”

Sweden’s entry, Loreen, went into the final with odds of 4/7 as an overwhelming favourite.

A spokesperson for Support Ukraine said: “We are immensely grateful for all the support Ukrainians have received from the UK and British people, and for their grand offer to host Eurovision on behalf of Ukraine.

“We are especially thankful to William Hill for their fantastic gesture to donate all profits from betting on the event to our cause. We are deeply touched by this donation of £200,000.

“The money will help provide necessities to those affected on or near to the front line and de-occupied territories, including medical aid such as medicine and much needed medical evacuation vehicles.”

Premium+ Connections
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Gaming and Leisure Properties
Passport Technology
PrizePicks
Choctaw Casinos & Resorts
Follow Us

Facing Facts: Analysing North American sports betting and iGaming operators performance in 2024

How have sports betting and iGaming in North America been de...

Taking Stock: A guide to land-based operator and supplier prices

Gambling Insider tracks land-based operator and supplier pri...

Previewing G2E 2024 in Las Vegas

The Global Gaming Expo returns to the Venetian Las Vegas for...

Preview: Global Gaming Awards EMEA 2025

The gaming industry’s most prestigious Awards ceremony tak...