PA Betting Services (PABS) has signed a new partnership with the Racecourse Media Group (RMG).
The agreement is valid for the next five years and will see PABS’ platform provide its betting products and data services to RMG. Furthermore, it will collect and distribute raceday data for more than 750 RMG fixtures each year while powering RMG’s Racing TV website, app and TV channels.
Additionally, PABS will also distribute RMG’s in-running service to bookmakers, which has been launched with BetVictor through its TalkSport Bet and Parimatch brands.
Ed Gretton, Director of Racing at RMG, said: "The renewed agreement with PABS is a testament to the strong partnership we have built together. We are committed to providing our partners with the best possible racing content and services, and PABS is a key partner in delivering this for RMG."
Meanwhile, Eugene Delaney, Director of PABS, added: "We truly value our long-standing relationship with RMG, with PABS now delivering RMG content to over 120 customers. We are committed to providing the best service to RMG and our bookmaker partners, and we are committed to continuing to drive innovation and customer satisfaction in the future."
The news comes shortly after PABS renewed its deal with William Hill, which will see the former provide the latter with more sports betting data.
Niamh Richardson, Account Director at PABS, said of the deal: “It is great to continue our successful partnership with William Hill and we are elated to have secured yet another agreement with them."
