Entain has announced a new multiplayer bingo game called Slingo Bingo. The game was developed in-house by Entain and is exclusive to Entain's UK customers.
Entain's Gala Bingo brand recorded a 20% increase in active UK customers and Entain will be looking to capitalise on this growth with the release of this new format game.
Previously, Realistic Games launched Catch 22, with the game also being available exclusively on Entain brands.
Satty Bhens, Chief Product Officer at Entain, said: “We’re seeing more and more customers come to us to play bingo and these customers are always looking for the best online gaming experiences.
"All our customers in the UK will be excited to see one of their favourite brands brought to life in a bingo variant, with the launch of Slingo Bingo reaffirming Entain as the home of innovation, excitement and fun.”
Gareth Scott, COO at Gaming Realms, said: “Convergence and licensing partnerships are at the heart of what makes the Slingo genre so successful, therefore partnering with Entain to create Slingo Bingo is a milestone moment for us all here at Gaming Realms. This is a great opportunity for Gaming Realms to introduce Slingo to new audiences and grow brand equity.”
Gaming Realms recently extended its partnership with Inspired Entertainment for an additional three years. This agreement allowed Gaming Realms to create two more titles in its Slingo range, with Slingo games accounting for half of the top 10 most popular games on Gala Bingo.
