Published
Land-BasedSports BettingPartnerships

Elys Game Technology opens sportsbook at Santa Claran Casino Resort

Customers will be able to wager on various sports betting markets at the Elys Sportsbook Bar and Grill.

santa claran hotel
Listen To Article

Elys Game Technology, an omnichannel sports betting and casino company, has launched its sportsbook at Santa Claran Casino Resort, New Mexico.

The sportsbook will be powered by subsidiary, Elys Gameboard Technologies, LLC, which will supply the bookmaking services and sports betting technology.

Also supporting the platform will be Elys America, a fully integrated international betting division that manages both B2B gaming operators and B2C customer interactions and sports betting.

Elys America will cover the customer acquisition, cybersecurity, Know Your Customer (KYC) and Anti-Money Laundering (AML), risk management and compliance, market odds and finally customer service.

The sports offered on launch include the National Football League (NFL), National Basketball Association (NBA), Major League Baseball (MLB), as well as college football and basketball leagues.

Customers will be able to place bets both at staffed betting windows and self-service kiosks at the Elys Sportsbook.

The Santa Claran Casino Resort is located at 460 N Riverside Dr, in Española, New Mexico and is situated by the Sangre de Cristo Mountains.

Currently, the resort spans 27,000sq feet, which includes 122 guest rooms and a dedicated gaming entertainment facility.

This partnership with the Santa Claran Casino Resort comes almost immediately after Elys Game Technology announced its new branding for Elys America, ahead of its push into the North American markets.

On the launch of the Elys America platform, Michele Ciavarella, Executive Chairman of Elys Game Technology, said: “In developing our new platform, we first observed what sports bettors in developing US and Canadian markets are demanding and tracked how competitive sportsbooks reacted to such demands and to peer movements."

In other sports betting news, Internet Vikings has expanded its presence via North Carolina and Kentucky, two of the 34 states that have legalised online sports betting

Premium+ Connections
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Seminole Hard Rock Support Services
Seminole Hard Rock Support Services
Metropolitan Gaming
Holland Casino
Follow Us

Facing Facts: Q1 2024 analysis from across the globe

Gambling Insider tracks the Q1 results of operators across t...

Taking Stock: A guide to sports betting operator and supplier prices

Gambling Insider tracks sports betting operator and supplier...

Tailor-made: The power of personalisation in the modern gaming industry

With insights from GR8 Tech, Greentube and the Oregon Lotter...

Sportradar and the Taiwan Sports Lottery: More offerings, greater efficiency

Danny Fok, VP of Strategic Projects at Sportradar, speaks al...