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Gordon Moody appoints Monica Shafaq as new CEO

Shafaq will join the charity at the start of 2024, bringing over a decade worth of charity sector leadership experience to the organisation.

Monica Shafaq new ceo
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Gordon Moody, a UK-based charity that provides support for those affected by gambling harm, has selected Monica Shafaq as its new CEO, effective from January 2024.

Prior to her appointment with Gordon Moody, Shafaq was the CEO of The Kaleidoscope Plus Group for over 13 years.

The Kaleidoscope Plus Group was a charity organisation focused on mental health and well-being that Shafaq rebranded from Sandwell Mind.

On her appointment, Monica said: “It is a huge privilege to have been appointed the new CEO of Gordon Moody.

“It’s an honour to lead an organisation that is committed to making a positive impact to the lives of those affected by gambling harm and to work with the remarkable team of passionate individuals.

“Together, we will work tirelessly to raise awareness, provide support, and a path to recovery.”

Shafaq will succeed current CEO Matthew Hickey, who will stay on the board until the end of the year.

Shafaq continued: “I am excited to collaborate with existing partners and stakeholders as well as forging new relationships to drive meaningful change.

“I am leaving The Kaleidoscope Plus Group with a heavy heart but filled with pride for what the team has achieved over the past 13 years.

“We have done some extraordinary work together fighting for mental health equality and I know that we will remain strong allies going forward.”

Shafaq is also a Non-Executive Director of the Birmingham and Solihull Mental Health NHS Foundation Trust, a position she started at the beginning of the year.

Claire Arnold, Gordon Moody trustee, said: “We are delighted to welcome Monica to the Gordon Moody team as our new Chief Executive Officer and we would also like to express our sincere thanks to our departing CEO, Matthew Hickey, who has worked tirelessly to advance our cause over the past four years."

In other responsible gambling news, NICE has launched a public consultation on the development of "Harmful Gambling" guidance.

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