Published
Sports BettingIndustryPartnerships

IMG Arena picks Amazon Web Services as its cloud provider 

The partnership will see IMG Arena introducing new products that aim to enhance the fan experience.

img arena aws
Listen To Article

Headquartered in London, IMG Arena serves as a sports data and technology hub within the sports, sports betting and sports media ecosystems.

The company provides live streaming and data feeds for over 65,000 sports events annually, including on-demand virtual sports products and front-end solutions like the UFC Event Centre.

The company’s client roster also includes prominent entities such as MLS, PGA Tour, DP World Tour, USTA, EuroLeague, Roland Garros and the NWSL.

Today, the company announced it has chosen to partner with Amazon Web Services (AWS) as its strategic cloud provider. By leveraging AWS's cloud computing and management tools, IMG Arena aims to introduce new products that enhance live streaming, data collection and fan engagement offerings for its partners.

The decision to partner with AWS comes on the heels of IMG Arena’s recent business expansions, including the acquisition of Leap Gaming and a sizeable investment in Signality – a Swedish computer vision specialist. 

Max Wright, CCO at IMG Arena, commented: “IMG Arena has been a pioneer in the official sports data and technology space since we launched in 2012. Selecting AWS as our strategic cloud provider cements our commitment to delivering the most innovative data-driven products in the market.” 

This partnership comes off the back of another collaborative effort last year that saw AWS teaming up with FanDuel to offer the company a range of solutions for its sports betting services.

Premium+ Connections
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Seminole Hard Rock Support Services
Seminole Hard Rock Support Services
Metropolitan Gaming
Holland Casino
Nederlandse Loterij
Follow Us

Facing Facts: Q1 2024 analysis from across the globe

Gambling Insider tracks the Q1 results of operators across t...

Taking Stock: A guide to sports betting operator and supplier prices

Gambling Insider tracks sports betting operator and supplier...

Tailor-made: The power of personalisation in the modern gaming industry

With insights from GR8 Tech, Greentube and the Oregon Lotter...

Sportradar and the Taiwan Sports Lottery: More offerings, greater efficiency

Danny Fok, VP of Strategic Projects at Sportradar, speaks al...