Paf has signed a deal with the Redi shopping centre in Helsinki.
This was done through Game Room, a subsidiary of Paf that was founded to resell Paf’s amusement games to companies with audiences of all ages.
Paf will install 10 different amusement games to Pikselo during Q1 2024, located in Redi shopping centre, then provide continued support and maintenance after the fact.
Lasse Danielsson, Paf Land & Ship COO, said: "Paf has for a long time been very good at amusement games because it is part of our physical game offering.
“Game Room takes that knowledge to the next level and broadens our current offering by providing complete amusement gaming solutions.
“We have a clear objective to grow in the entertainment and amusement games industry.”
Game Room develops all forms of amusement machines, including racing games, VR games, claw machines and others.
Danielsson continued: “We are actively looking for new opportunities both on land and sea.
“We will invest heavily in this in the future, which will also be noticeable on board the ships where we have already established the concept."
As well as amusement machines, Paf also develops slot machines and table games, with partnered game suppliers including Novomatic, IGT and Scientific Games.
Jan Hursti, Pikseli CEO and Founder, said: "We look forward to working with Game Room for our Pikseli store in Helsinki.
"We want to expand our business and offer more forms of games to customers, which we now have the opportunity to do.”
