CopyBet extends brand ambassador deal with Shay Given
The bookmaker has also extended its deal with QPR.
CopyBet has announced an extension to its deal with its first brand ambassador, Shay Given.
The collaboration between the former Ireland international goalkeeper and the sportsbook was originally agreed in August of last year, with this new deal extending throughout the 2024/25 football season.
In his role as brand ambassador, Given will look to share his knowledge and insight on football with CopyBet customers and in doing so will look to drive awareness of the brand.
CopyBet UK Business Development Director Anton Ivanov said: “We’ve enjoyed having a Premier League legend as our brand ambassador, using his knowledge to connect with football fans.
“The football calendar doesn’t stop, and Shay will be providing customers with his predictions for the European Championships and then throughout the 2024/25 season.”
Given himself added: “I’m delighted to extend my ambassadorial role with CopyBet and I look forward to kicking off with the upcoming European Championships in Germany.
“It’s been a stellar season of football, and next season looks set to be just as exciting with changes on the pitch and in the dugouts.”
On top of this news, the bookmaker has also announced that it has extended its partnership with QPR as its official front-of-shirt partner for both the 2024/25 and 2025/26 seasons.
CopyBet became the betting partner of the Championship side in July 2022, while in April of this year it secured a deal to become the official front-of-shirt partner.
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