Dafabet named CSA official Team Associate Sponsor
The deal is set to last three years.
Cricket South Africa (CSA) has announced that Dafabet has become its official Team Associate Sponsor for the Men’s and Women’s teams.
As a result of this agreement, Dafabet’s logos will appear on the jerseys of the Proteas Men and Proteas Women teams, with the debut of the jersey with the logo set to take place when the Men’s team take part in their T20 tour of the Caribbean when they face the West Indies.
Dafabet has previously worked within the Cricket industry, becoming the headline sponsor of Worcestershire County Cricket Club’s live streaming service back in June, while in July last year the online betting site was named the Official Betting Partner for the Cricket West Indies series.
CSA CEO Pholetsi Moseki said: “CSA is extremely excited to welcome Dafabet as an official Team Associate Sponsor. We look forward to building a strong and innovative partnership with them over the next few years.
“We are thrilled to partner with a prominent leader in sports gaming. This will help us expand our reach and connect with new audiences across global platforms.
“We anticipate a collaboration that will create valuable alignment for both the Proteas Men and Proteas Women.”
Dafabet Head of Sponsorship John Cruces added: “We are extremely proud to partner with Cricket South Africa. As we continue to expand our presence in the sport, collaborating with CSA will only help us reach our goals. We look forward to continuing our collaboration and wish them the best of success.”
The CSA recently also partnered with IMG Arena to appoint it as its official data supplier and betting live streaming partner.
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